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White parabolic logo on dark green background with starry sky and trees. The logo is an animated gif that says "Parabolic: Ideas With Trajectory" and there is an airplane that flies through the logo, makes a heart in the sky, and stops as it's flying upward.

We’re a different kind of agency — focused on being collaborative partners to transform your business. Leveraging data, technology and 25+ years of innovation to set brands on a journey of unlocking new growth and enhancing the love retailers and shoppers have for your brand from sell in to sell through.

WHAT WE DO

This is what we do.

What We Do: Brand Development

Brand Development

What We Do: Insights-Based Creative Strategies & Concepts

Insights-Based Creative Strategies & Concepts

What We Do: Shopper Marketing Annual Planning

Shopper Marketing Annual Planning

What We Do: ROAS Modeling & Post Promo Analysis

ROAS Modeling & Post-Promo Analysis

What We Do: Digital Shelf Content & Optimization

Digital Shelf
Content &
Optimization

What We Do: Website & Ecommerce Development

Website & Ecommerce Development

What We Do: Social & Influencer Campaigns

Social & Influencer Campaigns

What We Do: B2B Sales Decks & Trade Show Activation

B2B Sales Decks 
& Trade Show 
Activation

Diamond Nuts Logo - A red diamond with the words "Diamond of California" in the middle
Good Foods Logo - The words "Good Foods" with the O's turned into fruit with leaves.
Plant Based Food Association Logo - Three leaves in yellow and green, with the words "Plant Based Foods Association" under it
San Francisco Bay Coffee Logo - The company name in black with a silhouette of the bay bridge in red.
Second Nature Logo - The company name in friendly, dynamic lettering and leaves integrated into design
Straus Creamery Logo - A red banner with the company name in bold all caps.
Traditional Medicinals Logo - A green circle with company name around the outside and leaves in middle.
Weleda Logo - The company name in bold, organic letters.
Red Top Logo - A blue and red icon resembling an R and the American flag, with name in bold below.
TESTIMONIALS

A better agency model.

Agile, creative, collaborative & efficient relationships make for better outcomes for all. Much more fulflilling than feeding corporate overlords, glacial time tables and the rigid processes of the past.

Ground breaking solutions that punch far above their weight when it comes to getting results. - Julie Emmett, Sr Director Plant Based Foods Association
Higher deliverable quality & quantity with 60% savings over our last shopper agency. - Diane Dobson, Former Sr Manager Shopper Marketing at Smuckers
Super collaborative & experienced team plays exceptionally well in the sandbox with buyers, other agencies, and internal cross-functional teams. - Randi Jachino, VP of Marketing at Weleda

It’s all about the right people.

The Parabolic team is built from a mix of the best people we’ve ever worked with, both employees and consultants. This enables us to only staff for the projects at hand, from a roster of people with a track record of collaboration and great success.

TEAM
Greyscale image that has been lightened, depicting fluffy clouds in the sky.

Let's talk.

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PARABOLIC, LLC
2017 Hazel Street,

Birmingham, MI 48009

​

Jason Unger
Principal, Creative Lead
646.408.8508

​​

Lisa Norat

EVP, Account Director

203.683.8215

CONTACT
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